ActiveCampaign: Email Marketing: Beginner to Power User Fast

Profitable email marketing with ActiveCampaign. Harness the Power of ActiveCampaign to automate your marketing.


Updated: September 2015

Imagine your business having more powerful and profitable automated email marketing. Where your follow up is more intelligent than just sending one email after another. Where your potential customers feel you are talking about them and understand them.

ActiveCampaign delivers amazing marketing possibilities BUT with lots of GOTCHAs.

Learn from my experience and mistakes... Enrol now and start a new world of intelligent email marketing with ActiveCampaign.

This course takes you rapidly from beginner to advanced user of the Active Campaign.

In just 2 hours you should be able to design and create interactive automation marketing systems with ActiveCampaign.

Ideal for anyone starting with Active Campaign or switching over from another email systems. Also suitable for those with a little experience of Active Campaign who have lost their way.

Over the course of 60+ video lessons and just over 2 hours you will

  • Discover all the foundations of using Active Campaign before building on them
  • Know how to use Active Campaign and third party methods for collecting leads
  • Understand the power of automation and tagging for intelligent marketing
  • Work out a naming and organisation system for your account to avoid growing pains later
  • Be able to rework the example automations to warm up your prospects, convert freebie downloads to customers and reduce refunds
  • Discover what is working with campaign and automation reporting
  • Avoid the gotcha's and mistakes of other Active Campaign users

Why take this course?

  • You want a flying start with Active Campaign
  • You want to get to an advanced level and go further than the basics
  • You feel the power of Active Campaign but have got lost in setting it up

>> Enrol now and start a profitable new world of intelligent email marketing with ActiveCampaign.

Introduction - Meet the Instructor and Our Goals
Signing Up With Active Campaign
Overview of Active Campaign
The Different Versions
Upgrading Your Free Trial
Why Switch From Another Email System?
AWeber - The Difference
Mailchimp - The Difference
Warning Check These Things Before Switching
One List Or Many?
Single or Double Opt In?
Creating a List
Wait to Import Existing Contacts
Ways to Add Contacts to a List
Creating a Form
Key Settings
Styling Your Form
Adding Your Form to Websites
Add Your Form To Facebook
Adding Your Form Using The WordPress Plugin
Using Third Party Systems - General
Using Third Party Systems - OptimizePress
Automation Introduction and the Automation Editor
How An Automation Starts
The Tasks In An Automation
Automation Publishing
Starting Automations Manually
Watching an Automation Work
Automations Summary For Now
Tags in Automations
Adding Tags Manually
Tag Manager
Exporting From AWeber
Exporting From Mailchimp
Import Into Active Campaign
Simple Campaign
Segmenting Your List
The Email Editor - In Depth
NEW: Conditional Content in Emails
Split Testing Subject Only
Split Testing Subjects and Bodies
The Template Management Shortcut
Resending a Campaign to Non Openers
Manually Adding a Contact
Viewing Contacts
Campaign Reporting
Split Testing Reporting
Automation Reporting
Organisation Introduction
Naming For Lists
Labels and Naming For Automations
Labels and Naming For Campaigns
Tag Naming
Naming and Prefix Suggestions
Example Automations Introduction
NEW AUGUST: Exporting and Importing Automations
Nice To Meet You Automation
Lead Magnet Sequence
Product Onboarding / Consumption Sequence
Planning Surprises and Easter Eggs
Add a Manual Process To Automations
NEW: The Background to Deals, Pipelines & Stages
NEW: Using Deals and Pipelines
NEW: Creating New Pipelines
NEW: Pipeline Reporting
Pipeline Automations
NEW: Site Tracking and Event Tracking
Wrap up
Special Offers For Students

What's included

  • 69 Video Lessons
  • 2 Text Lessons

  • Works on all devices
  • Certificate of completion

Rob Wilson